Crafting user-
centered web
experiences

Specializing in user-centered UX/UI design, I craft experiences that prioritize usability and engagement, aiming to exceed user expectations and achieve business results

Imagem de Henrique Chiuchi

Trusted by numerous clients to deliver user-centric designs that enhance user experiences

Discover my professional path in UX/UI design

Join me as I explore the evolution of my UX/UI design philosophy, highlighting key projects and sharing insights from over 4 years of crafting user-centric and business-focused solutions.

With this brief introduction you will get a glimpse into how I approach challanges and innovate solutions that not only meet but exceed user expectations.

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Creating effective UX/UI solutions with purpose

With a deep understanding of the psychological principles behind UX design, I adeptly transform complex user flows into refined interfaces. My proficiency in Figma prototyping, heatmap tools, and A/B testing ensures clarity and effectiveness in meeting both user and business goals.

User-centered design

I apply psychological frameworks and user feedback to craft intuitive and engaging interfaces that meet user needs and drive both user satisfaction and business results.

My designs are tailored to streamline interactions and maximize usability, ensuring our projects not only look great but also function beautifully.

User research and testing

I conduct thorough user research and perform remote and in-person testing to understand client needs and preferences.

My approach ensures the development of solutions that are user-centered and drive high satisfaction.

UX methodologies

I employ a range of UX methodologies from discovery to ideation, prototyping, testing, and interaction.

This comprehensive approach ensures consistent and engaging user experiences across all touchpoints.

Featured work

BelloCopo

Designed and developed an intuitive website and virtual catalog for a leading industrial manufacturer, focusing on enhancing user satisfaction and driving conversions.

Role

Project Lead, UX Researcher, UX Analyst, UI Designer, and Developer

Process

Conducted extensive user research, created detailed wireframes, and developed prototypes using Figma. Implemented A/B testing and user feedback metrics.

Outcome

Improved user engagement by 40% and achieved a 270% increase in conversion rate compared to the previous website.

BelloCopo website mockup

Fiesta Party Festa

Designed and developed a vibrant and user-friendly e-commerce platform for Brazil's largest party supply store, enhancing usability and significantly boosting conversion metrics.

Role

UX Researcher, UX Analyst, UI Designer, and Developer

Process

Conducted extensive user and market research, created wireframes, and developed low and high fidelity mockups and prototypes.

Outcome

Increased conversion rate from 1.6% to 3.7% within the first three months post-redesign, achieving the BEP after 6 months.

Fiesta Party Festa website mockup

Rica Mello

Designed a sophisticated portfolio website for a prominent entrepreneurship influencer, highlighting his extensive expertise, successful ventures, public engagements, and his Exponential Club product, without overwhelming users.

Role

Project Lead, UX Analyst, UI Designer, Copywriter, and Developer

Process

Conducted UX analysis, created UI designs, wrote copy, and developed the website using Cockpit Headless CMS with traditional coding techniques.

Outcome

Successfully showcased the client's achievements and products, enhancing his online presence and user engagement.

Rica Mello website mockup

OSC 360°

OSC 360 provides specialized technical assistance and enhances the management of Civil Society Organizations, aiming to improve the quality of their services and products.

Role

UX Researcher, UX Analyst, UI Designer, and Developer

Process

Conducted extensive user and market research, created wireframes, and developed high fidelity mockups.

Outcome

Successfully highlighted services and courses, resulting in a significant increase in user inquiries and engagement.

OSC 360° website mockup

User-centered UX design specialist

Hello! I'm Henrique, a UX/UI designer with a talent for turning complex technical challenges into seamless user experiences. My career began in front-end development, where I quickly embraced UX principles to better meet user needs.

With over 4 years of experience under my belt, my work blends aesthetic finesse with functionality, ensuring each design not only looks great but also enhances user interaction.

Driven by a passion to deliver impactful results, I am eager to bring my expertise to a team that values innovative, user-centered solutions.

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Imagem de Henrique Chiuchi fazendo uma pose boba

What my Clients Are Saying

I am deeply grateful for the trust my clients place in my work and for their willingness to share their experiences. Each project is a partnership aimed at creating impactful and meaningful digital solutions.

Please note that the testimonials below have been translated from Portuguese to ensure accessibility for all readers.

Salvador Maccarone Neto

Director of Business Development at Agrocorsi Indústria e Comércio de Fosfato Bicálcico Ltda.

I recommend him to anyone with great satisfaction. Henrique is a professional who has AUTHORITY in what he does, he is EFFICIENT and HIGHLY QUALIFIED in his skills, and he has my total recognition for his merit. In addition to having extensive experience in various projects, he builds his projects (as if they were for himself) and evidently in accordance with the client's interests, in a serious, transparent, and very responsible manner.

Italo Santana Santos

Owner of Best Caça Vazamentos, Rayo Caça Vazamentos and Casa do Vazamento

Henrique demonstrated a high level of professionalism and commitment, consistently meeting deadlines and exceeding our expectations.

Valério Pedroso Gonçalves

Founder of OSC 360°, Instituto Contexto Social, and various other Civil Society Organizations, and holds a Master's degree in Law

Innovative design, meets established deadlines, and performs the service with commitment!

Paulo Albino Cabral

Owner of AJATO Caça Vazamentos

Henrique has been instrumental in transforming our website with his innovative design and expert knowledge in UX. His ability to understand and deliver on our needs while ensuring the site is both visually appealing and functionally seamless is commendable. It's rare to come across a web designer who not only delivers exceptional quality but also deeply cares about the client's objectives. We highly recommend Henrique to any business seeking to enhance their digital presence.